Consulting For Dummies

“Refreshingly irreverent and lucidly written…go for it whether you’re a wannabe or an old pro!” – James H. Kennedy, Founder, Consultant News, on the first edition of iConsulting For Dummies/i.p p“Whether you are a novice consultant or a pro, Consulting For Dummies coaches you to outstanding success. It is crammed with practical, proven tips and techniques to attract clients and to deliver a quality project profitably while having fun.” – Bradley Zehner II, Ph.D., Professor, st1:place w:st="on"st1:PlaceName w:st="on"Pepperdine/st1:PlaceName st1:PlaceType w:st="on"University/st1:PlaceType/st1:place, and Founder, Zetec, Strategy and Marketing Consulting, on the first edition of iConsulting For Dummies./ip p“This book is a revelation – a must read.” – Ken Shelton, Editor, Executive Excellence, on the first edition of iConsulting For Dummies/i.pb /bpbProduct Description/bbrSo you want to be a consultant? If you have expertise people are willing to pay for and the motivation to work hard at this exciting and rewarding profession, iConsulting For Dummies, 2supnd/sup Edition,/i supplies the rest. Newly revised – with lots more information for aspiring and established consultants alike – iConsulting For Dummies, 2supnd/sup Edition/i is without a doubt the most current and comprehensive book available today on the art and business of consulting. In it, you’ll find everything you need to set up your consulting business, generate demand for your services, create lasting solutions for your clients, and succeed!p pThis friendly, practical, guide shows you how to get your business off the ground and running smoothly, with the latest on developing a marketable idea, running your home office, writing winning proposals, selling your services, and getting referrals. You’ll find expert tips on setting fees, keeping track of time and money, and building a business with new clients, including the latest on using the Internet to market your services and make a name for yourself. Discover how to:p ul type="disc"liStart a successful consulting businessliBuild partnerships with clientsliHandle financial and legal issuesliSet your fees (including advanced pricing strategies)liWrite winning proposalsliUnderstand and develop solutions for client problemsliMake great presentationsliNegotiate contractsliPromote your businessliImplement your recommendations and make them stickliPractice the ABCs of sellingliReward current clients for referralsliTroubleshoot common consulting issuesliTake your consulting business to the next level/ulp pComplete with savvy tips on how to improve cash flow, find new clients, and increase your business with existing clients iConsulting For Dummies, 2supnd/sup Edition,/i helps you get your business up and running fast. And if you’ve already got an established consulting business, iConsulting For Dummies, 2supnd/sup Edition,/i helps you take your business to the next level – building your client base and increasing your bottom line.brbrbFrom the Back Cover/bbrbThe fun and easy way to turn your expertise into income/bpThis practical, friendly guide shows you how to get your business off the ground and running smoothly, with the latest on developing a marketable idea, running your home office, writing winning proposals, selling your services, and getting referrals. You get expert tips on setting fees, keeping track of time and money, and building business with new clients. So whether you’re a novice looking for your first client or an experienced consultant searching for new techniques to build your business, you’ll find the answers here!p pbDiscover how to:/bul type="disc"liHandle financial and legal issuesliPromote your businessliWrite winning proposalsliMake great presentationsliNegotiate contractsliTake your business to the next level/ulp pbAbout the Author/bbrbBob Nelson/b (st1:City w:st="on"San Diego/st1:City, st1:State w:st="on"CA/st1:State) is founder and president of Nelson Motivation, Inc., a management training and consulting firm based in st1:place w:st="on"st1:City w:st="on"San Diego/st1:City, st1:State w:st="on"California/st1:State/st1:place. As a practicing manager and a best-selling author, he is an internationally recognized expert in the areas of employee recognition, rewards, motivation, morale, retention, productivity, and management. He is author of the bestselling book i1001 Ways to Reward Employees/i (Workman) — which has sold over 1.5 million copies worldwide — and coauthor of the best-selling book iManaging For Dummies,/i 2nd Edition, with st1:PersonName w:st="on"Peter Economy/st1:PersonName (Wiley), as well as 18 other books on management and motivation.brBob has been featured extensively in the media, including television appearances on CNN, CNBC, PBS, and MSNBC; radio appearances on st1:place w:st="on"st1:City w:st="on"NPR/st1:City, st1:country-region w:st="on"USA/st1:country-region/st1:place Radio Network and the Business News Network; and print appearances in the iNew York Times/i, the iWall Street Journal/i, the iWashington Post/i, and many more. He writes a weekly column for iAmerican City Business Journals/i and a monthly column for iCorporate Meetings Incentives/i, among others.brDr. Nelson received his PhD in management from The Peter F. Drucker Graduate Management Center of Claremont Graduate University in suburban st1:City w:st="on"Los Angeles/st1:City, and received his MBA in organizational behavior from The University of California at st1:City w:st="on"st1:place w:st="on"Berkeley/st1:place/st1:City. For more information on products and services offered by Nelson Motivation, Inc. — including speaking or consulting services — call 800-575-5521. Visit Bob at his Web site: www.nelsonmotivation.com.p pst1:PersonName w:st="on"bPeter Economy/b/st1:PersonName (La Jolla, CA) is a freelance business writer and publishing consultant who is associate editor of the Apex award-winning magazine iLeader to Leader/i, and coauthor of the best-selling book iManaging For Dummies,/i 2nd Edition, with Bob Nelson (Wiley), iGiving Back/i with Bert Berkley (Wiley), iThe SAIC Solution/i with st1:PersonName w:st="on"J. Robert Beyster/st1:PersonName (Wiley), as well as the author or coauthor of more than 35 other books on a wide variety of business and other topics. Visit Peter at his Web site: www.petereconomy.com and be sure to check out his blog at: www.theventureedge.com.p p p